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Marketo and Microsoft Dynamics Sync
Increase revenue and create the best customer experience.
Get more value from your Dynamics CRM by leveraging its native integration with Marketo.

Close the loop between Marketing & Sales to give your customers and prospects the most optimal experience by streamlining, automating your business processes, and giving Marketing and Sales access to powerful data and insights.
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Revenue Attribution Accelerator
Insights to Impact. Metric-centred. Action-focused. Revenue-driven.
Whatever your business, revenue attribution projects often reveal gaps in process, strategic alignment, data, and technology. By addressing these as part of the planning and implementation process, the BluprintX Revenue Attribution Accelerator fast tracks time to value.
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WHAT IS INCLUDED?

Our revenue attribution modelling process will fast track time to value by:

• Aligning on what to measure and which revenue attribution model is right for you
• Defining demand generation strategies to capture and attribute all inbound leads
• Designing lifecycle and operations processes to measure the correct touchpoints
• Building a best-practice Marketo instance and CRM to support your strategy
• Training teams, managing change, and encouraging adoption
• Visualising your results with dashboards to all key stakeholders, based on role
• Assessing and refining your revenue attribution model over time.

WHY YOU NEED REVENUE ATTRIBUTION
There are many reasons why revenue attribution is an important leap for a business to make. The most important is that it shows definitively which marketing and sales strategies generate pipeline, and in turn lead to predictable revenue streams and growth.

There are just as many reasons why it isn’t done. It can be an intimidating prospect, and often shelved in the ‘too-hard’ basket, even for organisations who have already made the leap and invested in the technologies like Marketo that enable it. That’s because technology is only part of the puzzle. Measuring attribution, and using the results to drive your decision-making, starts with people and process.
Rev-Attribution-Model_5-Steps.png
WHAT IS INCLUDED?

Our revenue attribution modelling process will fast track time to value by:

  • Aligning on what to measure and which revenue attribution model is right for you
  • Defining demand generation strategies to capture and attribute all inbound leads
  • Designing lifecycle and operations processes to measure the correct touchpoints
  • Building a best-practice Marketo instance and CRM to support your strategy
  • Training teams, managing change, and encouraging adoption
  • Visualising your results with dashboards to all key stakeholders, based on role
  • Assessing and refining your revenue attribution model over time.
STEP ONE
Sign up to the Marketo Mentor Program. Minimum commitments apply, but these are designed with your input and our team to ensure the program suit users needs before commencing.
STEP TWO
Our training manager, Stephanie Combe, will work with you to identify your current skill level and then which areas and skills you would like to focus on to reach your goals. This is known as the skills matrix.
STEP THREE
You have now receieved your education roadmap and will be able to begin mentoring sessions. This is where all those questions you have been writing down over time will be solved and you can learn more than you could ever dream of!
STEP FOUR
You may to continue your journey further - even become Marketo certified. The pathway is up to you and you will be able to discuss next steps with your mentor. An Alumni community is available to all mentees.
ALL SKILL LEVELS
This program is for Marketo users of ALL skill levels. The end goal does not need to be certification - you decide how far you want to go. Create your unique journey.
BESPOKE PROGRAM
Each program is created with the individual user and our training manager via a skills matrix to develop a roadmap to get you to where you need to be.
TAILORED PRICING
We understand the need for flexible pricing. So, we have a tailored pricing program and a created a credit system to allow flexibility throughout your journey.
TOP AUS EXPERTS
Our mentors are all Marketo certified experts. You will not find a group of experts in APAC with more knowledge and the ability to challenge users at this level.
ALL SKILL LEVELS
This program is for Marketo users of ALL skill levels. The end goal does not need to be certification - you decide how far you want to go. Create your unique journey.
BESPOKE PROGRAM
Each program is created with the individual user and our training manager via a skills matrix to develop a roadmap to get you to where you need to be.
TAILORED PRICING
We understand the need for flexible pricing. So, we have a tailored pricing program and a created a credit system to allow flexibility throughout your journey.
TOP AUS EXPERTS
Our mentors are all Marketo certified experts. You will not find a group of experts in APAC with more knowledge and the ability to challenge users at this level.
WHICH TYPE TO USE
Help in understanding when is best to use a trigger, batch, recurring, or even a combination of all to get desired results.
WHICH TYPE TO USE
Help in understanding when is best to use a trigger, batch, recurring, or even a combination of all to get desired results.
WHICH TYPE TO USE
Help in understanding when is best to use a trigger, batch, recurring, or even a combination of all to get desired results.
WHICH TYPE TO USE
Help in understanding when is best to use a trigger, batch, recurring, or even a combination of all to get desired results.
WHICH TYPE TO USE
Help in understanding when is best to use a trigger, batch, recurring, or even a combination of all to get desired results.
WHICH TYPE TO USE
Help in understanding when is best to use a trigger, batch, recurring, or even a combination of all to get desired results.
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Increase revenue and create the best customer experience.
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